Be it your business or your personal life, recognizing both feminine and masculine sets of traits leads to deeper self-understanding and helps people achieve their full potential as human beings, leaders, and innovators.
This is what I realized when working in innovation.
Historically, innovation has been driven mainly by masculine energy and traits like being logical, focused, action-oriented and assertive. When I started tapping into undervalued feminine traits - empathy, intuition and collaboration - and combining them with masculine ones, I found my ideas and contributions became more valuable; by bringing feminine and masculine traits together, organizations could take their innovation process to the next level and drive success.
On a personal level, shifting my energy from my natural masculine energy towards the feminine made me a more balanced human being.

(original meaning of ‘Eve’)
As a scientist, I learned to observe and take lessons. The same way I noticed the lack of feminine traits in innovation, I recognized the effects of big life changes on my personal evolution.
It's how I realized that my expatriation from France to the US in the early 90’s had given me the opportunity to reinvent my life.
My expatriation experience brought me to the conclusion that moving abroad is not running from ourselves, but on the contrary a catalyst to finding who we truly are. Based on my chemical background and innovation experience, I propose a formula to reinvent our life based on our strengths and passions, with tools and exercises.
After years speaking at international conferences thanks to my corporate career, I now bring my message to diverse audiences – from small businesses and associations to innovation events.
Ready to think outside the box? The Venus Genius hands-on, customized and interactive innovation workshop trains individuals and businesses – corporations, startups or entrepreneurs – in the creative skills that set innovators apart.
I will guide you through my Life Reinvention Formula to help you define life options based on your strengths & passions, with the objective to find your joyful purpose.

My new book Champagne & Apple Pie will be published this December!

Things to look forward to:
Launch promotion on ebook
Book signing events
Speaker Series on book themes
and more...
Stay tuned!

Rebecca Williams, Global Innovation Delivery Manager at JDE Peets - Book BETA READER

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